SPELLBOUND BY SCIENCE
Our products are uniquely designed with science to support babies’ visual and cognitive development. The results are magical.
We work with an orthoptist (or expert in children’s vision to you and me), to ensure that the scales, shapes and colours in our patterns are aligned with what your baby can see. This stimulates them and complements their development.
Because babies are captivated by our clever patterns, you’ll benefit from a well needed moment of calm to have a hot drink, take a lingering shower or just catch your breath and take it all in.
OUR DRAWING COLLECTION
Our first collection to launch in super soft 100% organic cotton, the Drawing range has been inspired by Etta (age 4) and her love of art!
The Eyes print was actually taken from one of her many drawings, then Laura our orthoptist added in the science through the scales and spacing to make it magically mesmerising.
By around 2 months old, babies will be able to see bold reds and greens. By around 5 months old, yellow and blue should be visible. Babies can’t detect pastel colours until around 9 months old.
We have two packs of Etta loves Muslins and more recently the playmat. I cannot recommend enough! Our little boy loves playing on it and looking at the design on both products. He’s so alert and so interested it’s amazing to watch him grow and develop. Thank you so much!
Lovely and soft, great and and fantastic colour. Quick delivery.
Absolutely thrilled with the muslin, gorgeous print, great size and soooo soft! My baby is due in three weeks and I can’t wait for him to see it, I just know he’ll love it!
Bought as a gift for my newborn granddaughter. It’s a great size, lovely and she loves it! I would definitely recommend. Arrived quickly too
I bought this item as a gift for my son daughter in law who are expecting their first child. It looks beautiful and am very happy with it, although it has not been used as yet! Great size too. Arrived quickly
This is a lovely product. The material has a cool black and white pattern which my baby is drawn to. I plan on putting this in my bag when we are out and about for him to look at for a moment of calm. He really finds the contrasting colours fascinating.
Not only are the muslins gorgeous patterns, but they genuinely work - my 2 week old little boy is fascinated by them! And the customer service is brilliant - my question was answered super quickly on Instagram message, and it’s so nice to speak to - and buy from - a genuine small business and real human being!
I bought these for myself now I am expecting, after having bought as a gift for someone else last year. I am so excited to use them and they feel so soft!
Bought muslin cloths as a present for a new mum. Amazing quality very pretty she loved it and is using them all the time!!
I purchased the peanuts playmat and muslin for my new born and they are stunning designs and so soft. He is fascinated my the sensory black and white.
We were bought some of these when our baby was little and now we buy them for all our friends as gifts. They are always mesmerised by them and they look so stylish as well when you have to use them as muslins not just for entertainment. Great quality as well and they wash well. We are still using ours nearly 4 years later!
We bought the muslins for our two-week old as we were concerned she wasn’t being stimulated enough - plus they’re perfect for cleaning up any milk spills. As soon as we hang one in front of her she is mesmerised. They also come in a gorgeous box and with a description card so make the perfect gift.
Such a lovely thing to gift to my friends gorgeous baby. Loved the prints
Lovely muslins and very quick to arrive. They are packed so beautifully. Thank you.