Best small brands for babies and toddlers this Christmas

 etta loves sensory teething comforter

Shopping small in the UK and online can be tricky. So, this year to make it easier, we’ve teamed up with twenty other independent online brands. Our aim is to make shopping small for Christmas simple and packed full of treats for you.

First things first, how can you access these amazing small designers and business discounts? Simply make sure that you're signed up to our newsletter and you'll be sent an invite and code to the Christmas Curated website. Sign up is here.

Below is our small business gift guide packed full of present ideas so you can shop small for babies and big kids. Plus, more brands will be joining soon.

 

How to Shop Small for baby gifts

Here are some of our favourite picks from some of the other participating brands- but remember, they all do so much more!

Rosie Meringue combines her graphic design skills and love for woodwork with her beautiful laser cut ply decor. From garlands to birth announcement plaques, these timeless pieces would be treasured pieces.

Sisi & Seb have the most exquisite range of brands on their online boutique- from finding gorgeous Christmas Day outfits from Tocoto, or Louise Amish to these stunning Liewood bib capes for when baby tries their first Brussels sprout 

Binibamba have sheepskins that you may not want to giveaway. Super soft and snuggly, but with serious style and functionality. Plus- have you seen the collaboration with Tiba and Marl?!

Claude & Co is full of meaning to add a little sprinkle extra special in your gifts. The Part of Something tees and their donation to Meningitis charity are amazing, but these new journals are stunning. Aimed at the years 0-5 years old, there is space for 5 christmases of jottings.  

 claude and co baby on bed

 

How to shop small for toddlers and children this Christmas

Given that you're an Etta Loves fan you clearly appreciate intricate design, so you’ll certainly love Little Hotdog Watson - Hats and scarves that are not only eye catching but every feature has been carefully added to the max- making them seriously smart.

Pop & Punch has the magic sorted with their whimsical Fabelab doll range that all kids would love to tuck in at night with.

Cuddledry have bathtime down to a tee- so much so that they’ve had over 70 awards for making the end of the day a little calmer, warmer and less stressful!

We love Mini Maison who realise toys can be seriously cool and kids interiors as stylish as adults. With their own brand as well as highly curated retail, you might want it all. 

 little hotdog watson girl in winter hat

 

How to shop small for parents this Christmas

Yes, they already have the main things, that’s why we’ve put some extra thought into these...

As a parent, play can be daunting at times. The wonderful Claire Play HOORAY! gently shows us it doesn’t need to be hard. With her carefully created, purposeful but easy to set up PlayPROMPTS you could give the gift of play to a parent this Christmas

Is there anything better than soft, organic sleepwear? Yes there is- family matching, soft, organic sleepwear- and Didi and Bud has the most gorgeous range loved by us all.

Totter and Tumble playmats are equally for the children as it is for parents, who love the wipedown and easy care function. And they LOVE that their house is still their home so when the kids are in bed, parents can enjoy their mulled wine and their family space.

Love travelling and camping in your family but hate the achey backs and slippy bed sheets, or maybe one parent is reluctant? The gift of Bundle Beds will solve your problems with their roll out fully formed beds (even double beds!)

 didi and bud totter and tumble play mats pajamas

 

How to shop small for expecting and new parents this Christmas

Maybe you want to give them something practical that will help make their days easier, or something to keep forever to capture the journey of parenting.
Here are some of our favourite brands taking part in Christmas Curated, and why you and your little loved ones will adore them too.

Meminio is on our christmas list this year - providing the most precious memories of a new baby with a beautifully crafted cases and folders to keep your treasures safe. So clever.

Baby Grey have the most beautiful nursing rockers - an investment piece that will last for years and provide style in the daylight hours, and comfort at night.

And as you know at Etta Loves we aren't just a muslin and baby essential brand- because we put serious science into our stylish muslins, blankets and playmats. Designed to capture your babies with millimetre-precise patterns, you can give a babe a magical sensory experience, and parents a little peace.

Fornessi has the softest, snuggliest way to carriers for you to hold your baby close. The wraps of breathable, ecological material with gorgeous soft colours extend across the range of baby essentials. 

 etta loves cowshed gift set

 

How to shop small this Christmas for grown-ups and homeware this Christmas

The modern and playful art prints and paper goods from The Little Jones would look just as good in the kids room as it would in the living room- plus personalisation is an easy win with these as gifts.

Avery Row on-the-go playmats and blankets are ideal for the family home, or for the grandparents and relatives who want to accommodate the kids but not the kid-stuff!

Once you have one Artisanne basket, you’ll want them all. Started by two sisters, Elizabeth and Emma, who lived in Senegal for 6 years and brought back with them a relationship forged directly with the weavers, who craft beautiful and sturdy basketry.

One Mama One Shed collection revolves around the message of buy well, waste less. Enamel crockery and metalwork that’s designed to stay in your home, not the landfill. Plus, they’re gorgeous and personalised.

Giving the gift of memories is a precious one. Family Rule wooden height rulers are the most gorgeous way to mark the most treasured moments of life and look beautiful in any home- especially with the hand painted and personalised touch.

family rule wooden height ruler

I hope these ideas have been really helpful. Don’t forget to gain access to Christmas Curated sign up to our newsletter here.

And finally to shop any of the brands directly you can enter their website through the below links.

Happy shopping and thank you for all your support this year.

Jen, Etta & Uma xx

 

Little Hotdog Watson https://www.littlehotdogwatson.com/

Totter + Tumble Luxury Playmats  https://totterandtumble.co.uk

Rosie Meringue https://rosiemeringue.co.uk

Sisi & Seb https://www.sisiandseb.com

Binibamba https://binibamba.com

Claude & Co. https://www.claudeandco.co.uk

Pop & Punch https://popandpunch.com

Cuddledry https://cuddledry.com

Mini Maison https://minimaison.co.uk

PlayHOORAY https://playhooray.co.uk

PlayPROMPTS https://msha.ke/playprompts/

Didi & Bud https://www.didiandbud.co.uk

Bundle Beds https://www.bundlebeds.com

Meminio https://meminio.com

Baby Grey https://www.babygrey.co.uk

Etta loves https://www.ettaloves.com

Fornessi https://www.fornessi.com

The Little Jones https://www.thelittlejones.com

Avery Row https://www.avery-row.com

Artisanne https://www.artisanne.co.uk

One Mama One Shed https://onemamaoneshed.com

Family Rule https://familyrule.co.uk

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