{"title":"OUR MOST GIFTED BUNDLES","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eEverything they need for the earliest days, together in one beautiful set. Our bundles are curated so you don't have to think,  just choose, and we'll take care of the rest. Scientifically designed patterns, 100% organic cotton, and a free gift note included with every order.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"blanket-and-story-bundle-for-babies-first-year","title":"BEDTIME BUNDLE - for babies' first year","description":"\u003cp\u003eCuddle up and enjoy this beautiful book under our sumptuously soft reversible sensory blanket. \u003c\/p\u003e\n\u003cp\u003eThis bundle is perfect for those all important connection times, as reading to your baby has been proven to be beneficial from birth.\u003c\/p\u003e\n\u003cp\u003eBundle contains one of our 120x120cm organic cotton reversible muslin blankets - in either Animal Print, Plant Print of our limited edition Keith Haring collection.\u003c\/p\u003e\n\u003cp\u003eSee the blankets separately \u003ca href=\"https:\/\/www.ettaloves.com\/collections\/blanket\" title=\"etta loves sensory blankets\"\u003ehere\u003c\/a\u003e and read more about our first published book \u003ca href=\"https:\/\/www.ettaloves.com\/collections\/books\/products\/story-book-right-beside-me\" title=\"etta loves baby book right beside me\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"ANIMAL PRINT REVERSIBLE BLANKET \/ RIGHT BESIDE ME","offer_id":43676106555646,"sku":"ELBN001","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"PLANT PRINT REVERSIBLE BLANKET \/ RIGHT BESIDE ME","offer_id":43676106588414,"sku":"ELBN002","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"KEITH HARING PRINT REVERSIBLE BLANKET \/ RIGHT BESIDE ME","offer_id":43676106621182,"sku":"ELBN003","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/products\/bedtime-bundle-for-babies-first-year-3522401.png?v=1763727638"},{"product_id":"gift-wrapping","title":"GIFT WRAPPING","description":"\u003cp\u003eElevate your gifting even more with our gift wrap. High quality monochrome wrapping paper with black satin ribbon.\u003c\/p\u003e\n\u003cp\u003eAdd a free gift note to send directly to the new tiny human, or you can choose one of our exclusive new baby cards.\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":43679442403582,"sku":"ELGW001","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/files\/gift-wrapping-4555758.png?v=1763727624"},{"product_id":"sensory-strip-hanging-squares-and-xl-muslin-bundle-for-babies-first-year","title":"HAPPY PRAM RIDES BUNDLE - for babies' first year","description":"\u003cp\u003eA perfect on-the-go bundle featuring our sensory strip - perfect around the pram or stood up for tummy time at home - and our hanging squares, providing reversible sensory support (0-4 months and 5+ months) on the baby gym, car seat or pram.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBundle contains a sensory strip in either Animal, Plant or Keith Haring print and a hanging square 3-pack\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSee the Sensory Strip separately \u003ca title=\"etta loves sensory reversible playmats\" href=\"https:\/\/www.ettaloves.com\/collections\/blanket\" data-mce-fragment=\"1\" target=\"_blank\"\u003ehere\u003c\/a\u003e and find our Hanging Squares \u003ca title=\"etta loves sensory hanging squares\" href=\"https:\/\/www.ettaloves.com\/products\/sensory-hanging-squares-for-babies-first-year\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"ANIMAL PRINT \/ ONE DESIGN","offer_id":43702727868670,"sku":"ELBN069","price":40.0,"currency_code":"GBP","in_stock":true},{"title":"PLANT PRINT \/ ONE DESIGN","offer_id":43702727901438,"sku":"ELBN070","price":40.0,"currency_code":"GBP","in_stock":true},{"title":"KEITH HARING PRINT \/ ONE DESIGN","offer_id":43702727934206,"sku":"ELBN071","price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/products\/happy-pram-rides-bundle-for-babies-first-year-6116454.png?v=1763727624"},{"product_id":"3-pack-and-bath-toys-bundle-for-babies-first-year-and-beyond","title":"FEED + BATHE BUNDLE - for babies' first year and beyond","description":"\u003cp\u003eThe perfect day to evening combo - our award winning muslin 3-pack combined with our new sensory bath toys - keeping you covered all around the house, or out and about.\u003c\/p\u003e\n\u003cp\u003eThe natural rubber bath toys are perfect for supporting a calm and happy bathtime and also great to chew anywhere. Whilst our bestselling muslin 3-packs are perfect for feeding, travelling and playing - whenever you need a practical muslin or a sensory aid!\u003c\/p\u003e\n\u003cp\u003eBundle contains one muslin 3-pack and one set of (3) bath toys\u003c\/p\u003e\n\u003cp\u003eSee the muslins separately \u003ca title=\"etta loves sensory muslins\" href=\"https:\/\/www.ettaloves.com\/collections\/blanket\" target=\"_blank\"\u003ehere\u003c\/a\u003e and find our bath toys \u003ca title=\"etta loves bath toys\" href=\"https:\/\/www.ettaloves.com\/collections\/bath-toys-1\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"ANIMAL PRINT (0-4m) \/ BATH TOYS","offer_id":43936556482814,"sku":"ELBN072","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"PLANT PRINT (0-4m) \/ BATH TOYS","offer_id":43936556515582,"sku":"ELBN073","price":52.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/products\/feed-bathe-bundle-for-babies-first-year-and-beyond-7981970.png?v=1763727542"},{"product_id":"gift-bag","title":"GIFT BAG","description":"\u003cp\u003eAdd a printed dust bag to your order for a little bit of extra love. \u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":55753788719481,"sku":"ELBAGSM","price":6.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/files\/bestseller-essential-bundle-8753904.png?v=1763727566"},{"product_id":"etta-loves-x-liberty-the-everyday-wonder-set","title":"ETTA LOVES X LIBERTY: THE EVERYDAY WONDER SET - birth to 12 months","description":"\u003cp\u003eThis beautiful gift set brings together iconic Liberty design and the science of infant vision, offering parents and babies the perfect start to their sensory journey.\u003c\/p\u003e\n\u003cp\u003eInside you'll find a curated selection of everyday essentials: two sensory muslins designed for different stages of baby's first year, a sensory strip for on-the-go calm, and a sensory grasp ball for captivating play. Each piece has been expertly created to support visual and cognitive development, while bringing practical calm to the everyday.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFAIRFORD SHADOW:\u003c\/strong\u003e a whimsical floral in monochrome, designed to support little eyes from birth to around 4 months.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHARFEDALE MEADOW:\u003c\/strong\u003e a blooming wildflower design, full of colour and detail to engage vision from 5 months onwards.\u003c\/p\u003e\n\u003cp\u003ePackaged in an Etta Loves x Liberty cotton gift bag, this set makes a truly thoughtful present for a baby shower or new arrival; a perfect combination of beauty, science and practicality.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT'S INCLUDED:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x SENSORY MUSLIN 2-PACK (FAIRFORD SHADOW \u0026amp; WHARFEDALE MEADOW)\u003c\/li\u003e\n\u003cli\u003e1 x SENSORY STRIP\u003c\/li\u003e\n\u003cli\u003e1 x SENSORY GRASP BALL\u003c\/li\u003e\n\u003cli\u003e1 x GIFT BAG\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis is pattern with purpose: designed to calm, captivate and support your baby's early development, while making parenting that little bit easier.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eSAVE £8 ON SOLD SEPARATELY PRICES\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eDiscover the full Liberty range \u003ca href=\"https:\/\/www.ettaloves.com\/collections\/etta-loves-x-liberty-1\" title=\"Etta Loves x Liberty\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":55817707258233,"sku":"ELLB015","price":81.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/files\/etta-loves-x-liberty-the-everyday-wonder-set-6310243.png?v=1763727542"},{"product_id":"etta-loves-x-liberty-the-liberty-lovers-set","title":"ETTA LOVES X LIBERTY: THE LIBERTY LOVERS SET - birth to 12 months","description":"\u003cp\u003eThe Liberty Lovers Set is the ultimate collaboration bundle: a full journey of sensory essentials to support, soothe and stimulate babies from birth to their first birthday and beyond.\u003c\/p\u003e\n\u003cp\u003eFrom soft muslins to cosy blankets, from on-the-go sensory strips to our tummy-time helping reversible playmat, every piece has been carefully designed using infant vision science, helping parents transform everyday moments into opportunities for connection and discovery.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFairford Shadow:\u003c\/strong\u003e a whimsical floral in monochrome, designed to support little eyes from birth to around 4 months.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWharfedale Meadow:\u003c\/strong\u003e a blooming wildflower design, full of colour and detail to engage vision from 5 months onwards.\u003c\/p\u003e\n\u003cp\u003ePackaged in a printed Liberty gift bag, this is a showstopping gift – perfect for family, friends or even colleagues to club together and give something truly unforgettable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHAT'S INCLUDED:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLIBERTY SENSORY MUSLIN 2-PACK\u003c\/li\u003e\n\u003cli\u003eLIBERTY SENSORY MUSLIN BLANKET\u003c\/li\u003e\n\u003cli\u003eLIBERTY SENSORY STRIP\u003c\/li\u003e\n\u003cli\u003eLIBERTY SENSORY PLAYMAT\u003c\/li\u003e\n\u003cli\u003eLIBERTY GIFT BAG\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis is pattern with purpose: iconic Liberty design reimagined through the eyes of a baby, making family life more beautiful, calmer and filled with wonder.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eSAVE £10 ON SOLD SEPARATELY PRICES\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eDiscover the full Liberty collection \u003ca href=\"https:\/\/www.ettaloves.com\/collections\/etta-loves-x-liberty-1\" title=\"etta loves x liberty sensory collection\"\u003ehere\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":55818403348857,"sku":"ELLB017","price":170.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/files\/etta-loves-x-liberty-the-liberty-lovers-set-3686859.png?v=1763727646"},{"product_id":"sensory-starter-bundle","title":"SENSORY STARTER KIT - from birth","description":"\u003cp\u003eEverything a baby needs to focus, engage and learn to see from day one.\u003c\/p\u003e\n\u003cp\u003eOur best-loved sensory essentials together in one set, created using infant vision science to grow with your baby through the first year. No guesswork, just patterns that truly work, with a \u003cstrong\u003esaving of £8\u003c\/strong\u003e vs buying separately.\u003c\/p\u003e\n\u003cp\u003eEach kit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSensory Muslin 3-Pack\u003c\/li\u003e\n\u003cli\u003eSensory Grasp Ball\u003c\/li\u003e\n\u003cli\u003ePack of 3 Reversible Hanging Squares\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePresented in a beautiful reusable dust bag, ready to gift or to start your own sensory journey.\u003c\/p\u003e\n\u003cp\u003eFrom peaceful travels to happy tummy time, focused feeds and mesmerising play. These are the things you'll reach for every single day.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAward-winning products, together in one set\u003c\/li\u003e\n\u003cli\u003eDesigned with infant vision experts\u003c\/li\u003e\n\u003cli\u003eSuitable from birth\u003c\/li\u003e\n\u003cli\u003eBeautifully presented, ready to gift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ca title=\"etta loves sensory bundles\" href=\"https:\/\/www.ettaloves.com\/collections\/bundles\"\u003eDiscover more of our curated bundles here →\u003c\/a\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Animal Print","offer_id":56120826560889,"sku":"ELBN086","price":72.0,"currency_code":"GBP","in_stock":true},{"title":"Plant Print","offer_id":56120826593657,"sku":"ELBN087","price":72.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1511\/4746\/files\/bestseller-essential-bundle-9739395.png?v=1763727564"}],"url":"https:\/\/www.ettaloves.com\/collections\/gifting-bundles.oembed","provider":"Etta Loves","version":"1.0","type":"link"}