SPELLBOUND BY SCIENCE
Our products are uniquely designed with science to support babies’ visual and cognitive development. The results are magical.
We work with an orthoptist (or expert in children’s vision to you and me), to ensure that the scales, shapes and colours in our patterns are aligned with what your baby can see. This stimulates them and complements their development.
Because babies are captivated by our clever patterns, you’ll benefit from a well needed moment of calm to have a hot drink, take a lingering shower or just catch your breath and take it all in.
3-PACK ANIMAL PRINT MUSLINS - for newborn to 4 month old babies
This washcloth is so so soft and lovely quality. My little one enjoys it during bath times and it helps to keep him calm and distracted when his reflux is making him uncomfortable as we can hang it over his play gym, shoulders etc . Highly recommend.
my grandson was born 12 weeks premature in lockdown. I read about etta loves online and bought some muslins to help him visually. We don't know at this stage if he will have any complications mentally or physically but we strive to
help in in every way possible. I will definitely be looking for more purchases in
the future. Many thanks for these lovely items.
A newborn dandelion muslin is a lovely gift! I didn’t see it opened but the recipient was thrilled.
Absolutely fabulous. My great nephew loves it
Love these products so much! Beautifully presented and so soft! Can't wait to have my baby use them when he arrives!
So effective, lovely quality and lots of fun!
After seeing on Instagram I didn’t believe the hype that they really calm a baby but after trying they really do work wonders! Would definitely recommend!
Our boy loves his new sensory strip and it gets him giggling and laughing every time!
I had already bought one of your blankets & decided to buy the strip for my granddaughter’s pram. She is absolutely mesmerised by it & gives mum some quiet time too!
This item never arrived!
A lovely, quality product. Going to buy as a gift for all my friends’ babies! My little girl loves staring at it and it keeps her entertained long enough to put some washing away!
I bought the XL Muslim for my 7 month old baby for car journeys. And she LOVES it! You see her studying the patterns and colours. It goes everywhere with us! Xx
I love these muslins and so does baby. On my second use 3 years later and still as soft and effective. Perfect present,can be used for distraction,to help settle,playtime and of course cleaning up :)
This is a lovely product and it helped me so much. Reflux/CMPA meant my baby hated being on her back, too encourage her in the pram we put this around the edges and that was that. She would happily lay and look at the patterns for a walk. Now we use it.for tummy time or hang it up near by her bouncer for distraction. Will highly recommend and would make a fab present :)
I’ve already been sent a video of my friend's newborn LOVING his new Etta Loves muslin! Apparently it really calms him and he is transfixed, I’m so happy it has been well received and I am putting several of these on my baby-list for my own new arrival in November.