From experts, specialists and parents
THE BLOG
Expert advice, honest reads, and a little bit of the science behind what makes babies tick.

Our expert guide to what babies see, and how you can gently support their developing vision from day one.
Read more
Unveiling our latest artist collaboration, merging art and science for the tiniest of eyes
Read more
OUR SURPRISING LATEST RESEARCH FINDINGS
Read about our latest research and how it has advanced what we know about baby colour preference
Read more
Why we design 2 age ranges for your baby's changing vision
A quick explanation of why we design a newborn-4 months and 5+ month range of sensory products.
Read more
Laura, our Orthoptist, sees our muslins work their magic
Designing them is one thing, but seeing them in action with your new baby is quite another.
Read more